Expo is Success

Hello, we are interns from Morningside College and are happy to make a short report on the first Expo held at the museum.  We understand it was formerly a Pancake Breakfast and Fly-In -- but we helped Rick Alter, Carla Edgington, Pam Mickelson, and Larry Finley publicize the event as an Expo -- showcasing additional forms of transportation at  the museum.   One of our intern predecessor's, Jen Noel, Graphic Design major at Morningside College designed the Expo logo and marketing materials. 

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~~Since joining the team at the museum in late May, our social networking initiatives presence is ‘front and center.’ When we first took on the task of maintaining our Facebook account, the MAMAT’s had approximately 60 “Likes” and 80 - 90 people checking out its content.  As of July 15, we have reached our initial benchmark goal of 100 “Likes” and almost 300 people viewing our activities.   Our face on the Web is steadily increasing as we continue to reach out through social media using tools such as Trip Advisor, Four Square, Google+ all important to the traveler.  I've had daily posts, which is very important to increase social engagement.   We posted many photos from the Expo on the MAMAT Facebook page.  
Go to www.facebook.com/MAMATSiouxCity/photos to check them out.    My internship here in marketing is helping me apply practice to my studies as my majors are in Corporate Communication and Photography, and a minor in Studio Art.  My career goal is to work in a museum after graduation.     Jazmine

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~~I was surprised we had the turnout at the expo because the weather was overcast and gloomy.  Approximately 300 attended, which I understand was a record compared to previous Fly-Ins.  Ticket sales, new/renewed memberships, gift shop sales and donations yielded net proceeds of $1,746 which will contribute to the Fed Ex and Flight 232 education exhibits. I enjoyed being involved with our sponsors from Powell Broadcasting KOOL 99.5, KSCJ 1360, Knoepfler Chevrolet, Cessna Aircraft, Jetsun Aviation, Pat Wankum's dog sleds, and the aviation artist Bob Fields. This internship has been a wonderful experience, and I plan on continuing throughout the fall semester in relationship to my major in Accounting. I grew up in Lawton and had not heard of the museum until this internship. The museum is one of Siouxland’s finest and I’m proud to be a part of the team and growth.       Chad

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~~The museum’s Expo was my first event after starting my internship for the museum. From helping to advertise, to assisting at the event, the process was quite an experience and I enjoyed every minute of it. Being able to make connections with people who have enjoyed the museum for years and those who are new to the museum was fantastic. I hadn’t been working with the museum for too long when the Expo was held; therefore I was able to really experience the history and community that is held within the museum. From a marketing point of view, I believe it was a success between advertising for the event itself and creating an awareness of our social media outlets. These events only created more excitement and anticipation for me as my majors are in Business Marketing and Corporate Communications and a minor in Advertising.  I look forward to the coming months as an intern with the museum in the fall.   Nancy

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